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AUTOMOTIVE TECHNOLOGY CATEGORY

What are the best CRM options for car dealerships?

Explore CRM products used in automotive retail, compare what they do, and evaluate fit using verified catalog facts rather than paid placement. DealerApproved does not name a “best” product without enough qualifying dealer evidence.

Automotive CRM software helps dealerships manage leads, customer communication, follow-up, appointments and sales activity across the customer lifecycle.

BUYER'S GUIDE

Find the right fit for your dealership

Start with the work your team needs to get done. Then ask vendors to show you how their product handles it with your people, processes and integrations.

Explore CRM products
WHAT TO LOOK FOR

What should a dealership look for in CRM software?

The right questions can reveal more than a feature list. Use the evaluation factors below as a conversation starter with vendors—not as proof any listed product offers a capability.

Consider workflow fit, integration requirements, reporting, support, implementation, and the dealership teams a product serves. The most useful test is watching a vendor handle your actual scenarios.

Related automotive technology categories

Compare CRM products

Research closely related products side by side using verified catalog facts, dealership use cases, integrations and genuine dealer feedback where available.

CONTINUE YOUR RESEARCH

Explore CRM products

Ready to look at actual platforms? Browse the catalog, open product profiles, and compare what is supported by available evidence. This is a research directory, not a paid ranking.

AC

Auto/Mate CRM

CRM · DMS · DealerSocket / Solera

CRM functionality connected with Auto/Mate dealership systems.

Not yet ratedAwaiting qualifying dealer reviews
A

AutoAlert

Equity Mining Platform · AutoAlert

AutoAlert is a dealership equity-mining platform used by dealerships to identify service-to-sales and equity opportunities, manage customer relationships, manage dealership leads, and automate customer follow-up.

Not yet ratedAwaiting qualifying dealer reviews
A

AutoJini

Dealer Website + Digital Marketing Platform · AutoJini

Web-based software solutions for automobile dealers across North America

Not yet ratedAwaiting qualifying dealer reviews
A

AutoRaptor

CRM Platform · AutoRaptor

CRM platform for independent and franchise automotive retailers.

Not yet ratedAwaiting qualifying dealer reviews
C

Conversica

Communications Platform · Conversica

Conversica is a dealership communications platform for automotive dealerships.

Not yet ratedAwaiting qualifying dealer reviews
DC

DealerSocket CRM

CRM Platform · Solera

Automotive CRM for lead management, follow-up and dealership sales workflows.

Not yet ratedAwaiting qualifying dealer reviews
DR

DealerSocket RevenueRadar

Equity Mining Platform · Solera

Includes built-in tools to help teams identify, act on, and convert opportunities

Not yet ratedAwaiting qualifying dealer reviews
D

DriveCentric

CRM Platform · DriveCentric

Communication-first automotive CRM focused on dealer engagement and workflow.

Not yet ratedAwaiting qualifying dealer reviews
F

Foureyes

Analytics / Attribution Platform · Foureyes

Automotive sales intelligence, lead tracking and website analytics.

Not yet ratedAwaiting qualifying dealer reviews
F

Frazer

DMS · Frazer Computing

Dealer management software for independent used-car dealerships.

Not yet ratedAwaiting qualifying dealer reviews
G

GoHighLevel

CRM Platform · HighLevel

General CRM and automation platform used by some automotive agencies and dealers.

Not yet ratedAwaiting qualifying dealer reviews
H

HubSpot

CRM Platform · HubSpot

Agentic customer platform consisting of Marketing Hub, Sales Hub, Service Hub, Content Hub, Data Hub, Revenue Hub, and Smart CRM.

Not yet ratedAwaiting qualifying dealer reviews
PC

ProMax CRM

CRM Platform · ProMax

Unified retail platform for auto dealerships that combines CRM, credit, compliance, and desking tools in one system.

Not yet ratedAwaiting qualifying dealer reviews
S

Salesforce

CRM Platform · Salesforce

Enterprise CRM platform used by dealer groups and automotive organizations.

Not yet ratedAwaiting qualifying dealer reviews
SA

Selly Automotive

CRM Platform · Selly Automotive

Automotive CRM and sales management platform.

Not yet ratedAwaiting qualifying dealer reviews
TA

Tekion Automotive Retail Cloud

DMS · Tekion

Tekion Automotive Retail Cloud is a dealer management system (DMS) used by dealerships to manage parts operations, run core dealership operations, and inspect and review vehicle condition.

Not yet ratedAwaiting qualifying dealer reviews
V

VinSolutions

CRM Platform · Cox Automotive

AI-powered CRM with exclusive Cox Automotive shopper data and integrations with top industry providers

Not yet ratedAwaiting qualifying dealer reviews
EC

ELEAD CRM

CRM Platform · CDK Global

ELEAD CRM is a dealership CRM platform for automotive dealerships.

Not yet ratedAwaiting qualifying dealer reviews
DC

DealerCenter CRM

CRM Platform · Nowcom

DealerCenter CRM is a dealership CRM platform for automotive dealerships.

Not yet ratedAwaiting qualifying dealer reviews
DD

DealerCenter DMS

DMS · Nowcom

DealerCenter DMS is a dealer management system (DMS) for automotive dealerships.

Not yet ratedAwaiting qualifying dealer reviews
DV

Dominion Vision CRM

CRM Platform · Dominion Dealer Solutions

Dominion Vision CRM is a dealership CRM platform for automotive dealerships.

Not yet ratedAwaiting qualifying dealer reviews